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Style icons, Fashionistas, and our customers for more than 38 years.
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Based on 4,795 reviews
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Style icons, Fashionistas, and our customers for more than 38 years.
Based on 4,795 reviews
Style icons, Fashionistas, and our customers for more than 38 years.
Based on 2,175 reviews
For 4 decades Eric Javits has been a leader in the headwear industry.
He is the inventor of Squishee® and is attributed with making hat wearing viable and modern for the 21st century.
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After a year of development and product testing, Squishee®, the innovative man made braid that resembles straw was brought to market and changed everything.
Eric says, “I didn’t invent packable hats; I developed the solution, a straw like material that worked better and looked as good as anything else in the market, at any price.” The Squishee material is not only resilient , products made with it look pretty and charm.
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